Each answer below is complete in its first two sentences. Details follow for anyone who wants them.
Are AI-generated photos allowed on Vinted?
Vinted's rules do not mention AI. They require photos taken by you that represent the item as it is, forbid image editing, stock and advertising photos, and ask that the first photo shows the whole item (catalogue rules). Asked by ÖKO-TEST in August 2026, Vinted said AI is not banned as such when the item is accurately represented (source, German). Use AI try-ons as additional photos after your own real photo, never to change or hide anything.
Does Vinted ban AI photos?
Not by name. Vinted bans misleading photos, edited photos and photos you did not take yourself, and it removes listings that break those rules. An AI image that shows your exact garment on a model, after your real photo, is not misleading. An AI image that changes the garment, hides a flaw, or replaces the real first photo is.
Are AI photos allowed on Depop?
Depop publishes no rule on AI photos. Its terms say all content stays subject to the terms regardless of how it was created, and that you are responsible for the accuracy of anything AI-generated in your listing (Terms of Service); its selling guidelines require original photos that accurately represent the item and remove listings with stock images (Selling on Depop). An AI try-on of your own item, used alongside your real photos, fits that; a generated image that misrepresents the item does not.
Are AI photos allowed on eBay?
eBay's picture policy does not mention AI. It bans photos that don't accurately represent the item, stock photos for used, damaged or defective items, and added text, borders or watermarks (picture policy). An AI try-on of your exact item as an additional photo, after your real photo, is within that; a generated image that misrepresents the item or its condition is not.
Do I have to label AI-generated photos?
None of the nine marketplaces we checked on 24 October 2026 publishes a labelling rule for sellers. For the provider of the generating tool, the EU AI Act requires machine-readable marking of generated images from 2 August 2026 (Article 50). A small visible "AI-generated" note on the image, plus a word in the description, is good practice and what kiki adds by default.
Can I use an AI photo as my first listing photo?
No. Vinted requires photos taken by you and asks that the first photo shows the whole item (catalogue rules); we advise the same everywhere. The first photo should be the real item, taken by you. AI views go second or later.
Can AI remove wrinkles, stains or pilling?
Editing your own photo is not allowed on Vinted at all. An AI try-on is a new image, not an edited photo, and the garment in it must match yours: wrinkles may fall differently, but stains, pilling and holes must stay visible. Hiding them is misrepresentation on every platform.
Will buyers know the photo is AI?
Usually yes, and that's fine. Buyers care that the garment is real and accurately shown. A labelled AI try-on next to a real hanger photo reads as helpful, not deceptive.
What about styled outfit photos with items that aren't for sale?
Add one line to the listing: "styling suggestion, only the [item] is for sale". kiki inserts this automatically when a styled look is included.
Do I need to show a face in worn photos?
No. Crop below the chin, or use a tool that never generates faces. kiki never shows a face.
Where do these answers come from?
From the platforms' own rule pages, checked on 24 October 2026: Vinted's catalogue rules and photo tips, Depop's Terms of Service and Selling on Depop, eBay's picture policy, and Vinted's statement to ÖKO-TEST. Rule pages change; if a link says something else today, the page wins.