GUIDE · LISTING TEXT

Vinted descriptions: a template and examples that sell.

One example to copy and three tones for every platform.

In short

A good Vinted description answers questions before they're asked: brand, size from the label, condition with concrete details, measurements, material and fit. Add a sentence or two on how to wear it. Short, honest, in full sentences.

  • Facts first
  • Condition in detail
  • One styling sentence

What goes into a Vinted description?

  • Brand, type and colour: “H&M denim shirt, light blue”
  • Size from the label and how it fits
  • Condition in detail: “worn twice, no stains, no pilling”
  • Measurements: pit to pit, length, sleeve in cm
  • Material according to the label
  • Optional: how to wear it

What does a good description look like?

Six details in this order, with a filled-in example below for a light blue denim shirt. Copy the structure and swap in your own details.

  1. First the brand, type and colour.
  2. Then the size from the label and whether it's true to size, small or large.
  3. The condition with concrete details and the number of the photo that shows them.
  4. The measurements taken flat: pit to pit, length, sleeve.
  5. The material, as it says on the label.
  6. Finally a sentence on how to wear the item.

Which tone suits which platform?

ToneExampleSuits
FactualH&M denim shirt, light blue, £35. Worn twice, no stains. Pit to pit 54 cm, length 70 cm. 100% cotton.eBay
CasualThis shirt makes every basic better: light blue, lightweight, with dark denim trims. Open over a white T-shirt or half tucked in. £35, worn twice.Vinted, Depop
ShortH&M denim shirt, £35, like new. Measurements in photo 6.Bundles, cheap items

Example texts for a light blue denim shirt. Measurements and price are example values.

Frequently asked questions

How long should a Vinted description be?

Long enough that no questions are left open. Four to eight lines are usually enough.

Should I use hashtags?

A few fitting words for style or occasion can help. Long lists of hashtags look unprofessional.

Can I use AI for the text?

Yes. But check every detail, especially size, material and condition. You're responsible for mistakes.

What do I write about flaws?

Exactly where and how big: “small stain on the left sleeve, about 5 mm, see photo 5”. Vinted's photo tips also advise showing every flaw in a photo.

Sources

  1. Vinted Help Centre: What photos you should upload