Learn to sell, one page at a time.
Photos, listing texts, prices, platforms and rules for second-hand clothes. Every claim with a source, every recommendation marked as ours.
AI try-on imageAn AI image as your first Vinted photo: is that allowed?
AI try-on imagePhotographing dresses that sell.
AI try-on imageSelling winter coats: now is the time.
Guides
Photos, texts, platforms, rules.
Platforms and selling
- Why your Vinted item isn't selling: 9 reasons.Your item isn't selling on Vinted? 9 common reasons, from the cover photo to the price, and what you can change about each one straight away.
- Selling clothes on eBay: when it’s worth it.Selling clothes on eBay UK: fees for private sellers, auction or Buy it now, photos and which items do better on eBay than on Vinted.
- Vinted photos without your face: how to stay private.Vinted photos without your face: why Vinted itself advises against it, what else to keep out of photos and how to show clothes worn without you.
- Finding the right price for second-hand clothes.Pricing second-hand clothes: go by sold listings, leave room for offers, factor in season and condition, and remember what the buyer pays on top.
- Selling on Vinted: getting started in 8 steps.Selling on Vinted for beginners in the UK: fees, photos, description, price and postage explained in 8 steps.
- Vinted photos that sell.How to take Vinted photos that sell: the whole item first, in daylight, on a calm background, without you in the picture. Seven rules with before and after.
Photos, texts, sizes
- Size conversion: UK, EU, US.Clothing size conversion from UK sizes to EU and US for women and men, and UK children’s sizes by age to EU sizes in cm. Plus why brands differ.
- Preparing clothes: wash, de-fluff, smooth.Preparing clothes for Vinted: wash, remove fluff and pet hair, smooth out creases, empty the pockets. What to do before the photo.
- Light and background: the photo set-up at home.Photographing clothes at home: the best light, the right background and phone settings for Vinted photos without any equipment.
- Showing flaws without killing the sale.How to photograph and describe flaws in clothes: stains, pilling, holes. Why honesty sells and why AI must not remove flaws.
- Measuring clothes properly for your listing.Measuring clothes for Vinted: pit to pit, length, sleeve, waist and inside leg measured properly and given in the listing.
- Styled looks: using outfit photos honestly.Outfit photos for Vinted: what styled AI looks are good for and how to make clear which item is for sale.
- Vinted descriptions: a template and examples that sell.Writing a Vinted description: an example to copy, what goes in which line, three tones and the details every listing needs.
- Why “barely worn” sells nothing.Describing condition on Vinted, Depop and eBay: why “barely worn” isn't enough and which details build trust.
By category
- Selling second-hand menswear.Selling second-hand menswear: which platform, which details, which measurements and how to show shirts, jackets and jeans.
- Selling second-hand jeans: measurements beat sizes.Selling second-hand jeans: W/L sizes explained, the right measurements, the names of the cuts and how to photograph jeans.
- Selling children’s clothes: bundles, sizes, photos.Selling second-hand children’s clothes: bundles by size, UK and EU children’s sizes explained, photos without children in them and the right platform.
- Photographing dresses that sell.Photographing dresses for Vinted: show the length, make the drape and fabric visible, give the right measurements.
- Photographing jumpers and knitwear.Photographing jumpers and cardigans for Vinted: show the texture, state pilling honestly, material from the label.
- Selling winter coats: now is the time.Selling second-hand winter coats and jackets: the best time, the right photos, measurements and platforms for coats.
Rules and law
- Fake damage photos: how to protect yourself as a seller.AI photo fraud on Vinted: how buyers fake damage and how to protect yourself as a seller with photos and a video of packing the item.
- An AI image as your first Vinted photo: is that allowed?Can an AI try-on image be the first photo of a Vinted listing? Where the rules are, Vinted's statement, the legal line and our recommendation.
- AI try-on images on Vinted, Depop and eBay: what applies where?Are AI images allowed on Vinted, Depop and eBay? Where the platform rules are, Vinted's statement and the legal line for private sellers.
- Labelling AI images: required or optional?Do I have to label AI images on Vinted? What the EU AI Act has required since 2 August 2026 and how private sellers can word a note.
- Vinted and tax in the UK: when does the platform report you to HMRC?Do I pay tax on Vinted sales in the UK? HMRC reporting from 30 sales or €2,000 (about £1,700), the £1,000 trading allowance and used clothes.
Comparisons
Methods, platforms and apps side by side.
- Apps for clothing photos: kiki, Vintapp, Photoroom and others.Apps for Vinted photos compared: kiki, Vintapp, Photoroom, ClosetClear and PreLoved AI by features, pricing model and sign-up, as of October 2026.
- AI try-on image or wearing it yourself: which is better?AI try-on image or wearing it yourself for Vinted? Pros and cons on effort, privacy and credibility, and what Vinted says about it.
- Photographing clothes without a model: 5 ways compared.Photographing clothes without a model: hanger, flat lay, ghost mannequin, a real model and an AI try-on image compared by cost, effort and effect.
- Vinted, Depop or eBay: where is the best place to sell clothes in the UK?Vinted, Depop and eBay compared for UK sellers: fees for private sellers, what the buyer pays, postage, photos per listing and HMRC reporting.
Brands
How to show and describe pieces of single brands.
- Selling second-hand COS.Selling second-hand COS: where to sell, how to find the price, measurements and photo tips for COS items on Vinted, Depop and eBay.
- Selling second-hand H&M.Selling second-hand H&M: where to sell, how to find the price, measurements and photo tips for H&M items on Vinted, Depop and eBay.
- Selling second-hand Levi’s.Selling second-hand Levi’s: where to sell, how to find the price, measurements and photo tips for Levi’s items on Vinted, Depop and eBay.
- Selling second-hand Mango.Selling second-hand Mango: where to sell, how to find the price, measurements and photo tips for Mango items on Vinted, Depop and eBay.
- Selling second-hand Massimo Dutti.Selling second-hand Massimo Dutti: where to sell, how to find the price, measurements and photo tips for Massimo Dutti items on Vinted, Depop and eBay.
- Selling second-hand Zara.Selling second-hand Zara: where to sell, how to find the price, measurements and photo tips for Zara items on Vinted, Depop and eBay.
Reference
Glossary and numbers with sources.
- Glossary: selling second-hand from A to Z.Glossary for second-hand sellers: try-on image, ghost mannequin, flat lay, buyer protection, HMRC platform reporting, the EU AI Act and more.
- Numbers to quote: what the law and the platforms say.Numbers on selling second-hand clothes in the UK: HMRC reporting limits, trading allowance, EU AI Act labelling, the Vinted fee and Vinted’s 2025 results.