BRAND GUIDE
Selling second-hand Levi’s.
Where to sell, how to find the price and what your photos should look like.
AI try-on imageIn short
You sell Levi’s jeans by model number, W/L size and wash. Put the model number, such as 501 or 511, in the title, give the waist and inside leg in inches and centimetres and show the patch on the waistband. For older models and denim jackets eBay can be worth it, where an auction is possible too.
What do you show for Levi’s items?
| Category | Our platform recommendation | Photo tip |
|---|---|---|
| 501 and straight | Vinted, eBay | Model number and wash |
| Skinny and slim | Vinted | As an AI try-on image from the front and back |
| Denim jackets | Vinted, eBay | Open and closed |
| Vintage | eBay | Labels and seams in detail |
| T-shirts | Vinted | Photograph the logo sharply |
Our recommendation, not market data. You find the price through sold listings of the same item: here’s how.
Which Levi’s models should you know?
| Model | Cut | For the listing |
|---|---|---|
| 501 | One of the longest-produced Levi’s models; the cut has changed several times over the years | Give measurements: an old 501 fits differently from a new one |
| 511 | Slim fit, sits below the waist, tapered leg, zip fly | Model number in the title |
| 721 | High rise, skinny | Mention the rise in the listing |
Sources: Wikipedia, Levi’s 501 (lot number 501 since 1890), and the German-language Wikipedia list of Levi’s jeans models, accessed 25 October 2026.
How to photograph Levi’s items
On a hanger
Honest, but you can’t see how it fits. Belongs in the listing as a real photo.
AI try-on imageAs an AI try-on image
Shows cut and length as an AI try-on image, the most important information for jeans.
Label and details
Photograph the label, material and signs of wear up close. Which details Vinted wants to see for branded items is in Vinted’s Help Centre.
W and L in centimetres
| W | 26 | 28 | 30 | 32 |
|---|---|---|---|---|
| Waist approx. cm | 66 | 71 | 76 | 81 |
| L | 30 | 32 | 34 | 36 |
| Inside leg approx. cm | 76 | 81 | 86 | 91 |
Conversion: 1 inch = 2.54 cm, rounded. Worn jeans vary, so measure yourself.
Frequently asked questions
Where do I find the model number of my Levi’s?
Look at the labels inside and at the patch on the back of the waistband. If it’s there, it goes in the title.
Where do I sell old Levi’s?
Our recommendation: Vinted or eBay. On eBay you can also list a sought-after piece as an auction. Show labels, seams and buttons in detail.
What does W30 L32 mean?
A 30 inch waist (about 76 cm) and a 32 inch inside leg (about 81 cm).